Privacy & Cookie Policy


My Precious Moments Photography Last updated: July 2026


1. About This Policy

This Privacy & Cookie Policy explains how My Precious Moments Photography ("we", "us", "our") collects, uses, and protects your personal information when you visit our website mypreciousmomentsphotography.com.au ("the Website") or use our photography services.

We are committed to handling your personal information in accordance with the Australian Privacy Act 1988 (Cth) and the Australian Privacy Principles (APPs).

Our studio is located at 4 Cockerill Place, McKellar, ACT 2617, Australia.


2. Information We Collect

We may collect the following types of personal information:

Through our Website: your name, email address, phone number, and any message content submitted through our contact or booking forms.

Through our photography services: your name, address, email, phone number, session preferences, and photographs taken during your session.

Automatically through your browser: your IP address, browser type, device information, pages visited, and referring website. This data is collected through cookies and analytics tools (see Section 6 below).

We do not collect sensitive information such as health data, racial or ethnic origin, or financial details through this Website.


3. How We Use Your Information

We use the personal information we collect to:

  • Respond to your enquiries and communicate with you about bookings
  • Schedule, prepare for, and deliver your photography session
  • Deliver your photographs, prints, and digital files
  • Send you session-related updates and follow-up communications
  • Improve our Website and services based on how visitors use the site
  • Comply with legal obligations

We do not use your personal information for direct marketing unless you have given us explicit consent. You may opt out at any time by contacting us.


4. How We Share Your Information

We do not sell, trade, or rent your personal information to third parties.

We may share your information with the following service providers who assist us in operating our business:

  • Pixieset (website hosting, client galleries, and booking platform)
  • Google (analytics and advertising tools)
  • Meta/Facebook (if you interact with us through Facebook or Instagram)

These providers may store data outside Australia. Where this occurs, we take reasonable steps to ensure your information is handled in accordance with Australian privacy standards.

We may also disclose your information if required by law or to protect our legal rights.


5. Photographs and Your Image

Photographs taken during your session are used in accordance with the terms outlined in your session agreement. We may use select images from your session on our Website, social media, and marketing materials unless you have requested otherwise in writing.

If you do not wish for your photographs to be used for promotional purposes, please let us know before or during your session and we will respect your preference.


6. Cookies and Tracking Technologies

Our Website uses cookies and similar technologies to improve your browsing experience and to understand how visitors interact with our site.

What are cookies? Cookies are small text files stored on your device when you visit a website. They help the site remember your preferences and understand usage patterns.

Cookies we use:

Essential cookies: Required for the Website to function properly. These include cookies set by our hosting platform (Pixieset) and security cookies (Cloudflare Turnstile). These cannot be disabled without affecting the Website's functionality.

Analytics cookies: We use Google Analytics (G-9JH5TY50LD) to understand how visitors use our Website, including which pages are visited, how long visitors stay, and how they arrived at our site. Google Analytics uses cookies to collect anonymous, aggregated data. This information helps us improve our Website. Google may transfer and store this data on servers outside Australia. You can learn more about how Google uses data at google.com/policies/privacy/partners.

Advertising cookies: We use Google Ads (AW-975578504) conversion tracking to measure the effectiveness of our advertising campaigns. These cookies track whether a visitor who clicked on our ad completed an action on our Website (such as submitting a contact form).

Google Tag Manager: We use Google Tag Manager (GTM-N3J4462W) to manage the analytics and advertising scripts described above. GTM itself does not collect personal data, but it triggers other tags that may.

How to manage cookies: You can control and delete cookies through your browser settings. Most browsers allow you to block or delete cookies, though this may affect how the Website functions. Instructions for managing cookies are available in your browser's help section.

You can also opt out of Google Analytics tracking by installing the Google Analytics Opt-out Browser Add-on, available at tools.google.com/dlpage/gaoptout.


7. Data Retention

We retain your personal information only for as long as necessary to fulfil the purposes described in this Policy, or as required by law. Contact form submissions are retained for the duration of our business relationship. Photographs and session records are retained in accordance with our standard business practices.

You may request deletion of your personal information at any time by contacting us (see Section 10).


8. Data Security

We take reasonable steps to protect your personal information from misuse, loss, unauthorised access, modification, or disclosure. Our Website uses HTTPS encryption for all data transmitted between your browser and our server. Access to personal information is limited to authorised personnel only.

However, no method of electronic transmission or storage is completely secure. We cannot guarantee the absolute security of your data.


9. Your Rights

Under the Australian Privacy Principles, you have the right to:

  • Request access to the personal information we hold about you
  • Request correction of any inaccurate or outdated information
  • Request deletion of your personal information (subject to any legal obligations we may have to retain it)
  • Withdraw consent for the use of your photographs in marketing materials

To exercise any of these rights, please contact us using the details below. We will respond to your request within 30 days.


10. Children's Privacy

We photograph newborns, babies, and children as part of our professional services. Personal information related to minors is collected from and managed through their parent or legal guardian. We do not knowingly collect personal information directly from children through this Website.


11. Changes to This Policy

We may update this Privacy & Cookie Policy from time to time to reflect changes in our practices or legal requirements. The "Last updated" date at the top of this page will indicate when the most recent changes were made. We encourage you to review this Policy periodically.


12. Complaints

If you believe we have breached the Australian Privacy Principles or have a complaint about how we have handled your personal information, please contact us first so we can attempt to resolve the issue.

If you are not satisfied with our response, you may lodge a complaint with the Office of the Australian Information Commissioner (OAIC) at oaic.gov.au.


13. Contact

If you have questions about this Privacy & Cookie Policy or wish to make a request regarding your personal information, please contact us:

My Precious Moments Photography 4 Cockerill Place, McKellar, ACT 2617 Phone: 0413 204 142 or 0421 892 251 Email: mpmpcanberra@gmail.com